Understanding contact information statuses

When you're reaching out to property owners, every call, text, email, and mail piece costs time and money. The last thing you want is to keep marketing to the wrong number, a bad email, or an undeliverable address.

Invelo allows you to mark contact information statuses during your outreach attempts so you can keep your database clean, stay compliant, and avoid wasting marketing dollars. This article breaks down what each status means and when to use it.

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Why contact information statuses matter

Accurate contact data helps you:

• Avoid repeatedly contacting the wrong person

• Stay compliant with DNC regulations

• Reduce wasted spend on mail campaigns

• Improve your team’s efficiency

• Keep your CRM clean and reliable

By updating statuses as you go, you’re building a smarter, more profitable database over time.

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Phone Statuses

You can update phone number statuses directly from your outreach efforts. Some statuses are also automatically provided through Invelo’s skip tracing.

Correct

Use this when you confirm you’ve reached the correct person or verified the number is valid.

Example:

• The owner answers and confirms their identity

• You successfully have a conversation

This number is safe to continue marketing to.

Wrong

Mark as Wrong when:

• The person says you have the wrong individual

• The number belongs to someone unrelated to the property

• The number is disconnected or invalid

This prevents future calls or texts to that number.

No Answer

Use No Answer when:

• The call rings but goes unanswered

• You leave a voicemail but receive no response

This helps you track outreach attempts and plan follow-ups appropriately.

DNC (Do Not Call)

If a number is flagged as DNC, it means it appears on a Do Not Call list.

Important context:

• The DNC flag is provided when you skip trace using Invelo

• It is based on available compliance data

You should not call or text numbers marked as DNC. This protects your business from potential compliance issues and fines.

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Email Statuses

Email statuses help you track deliverability and response.

Correct

Use when:

• The owner replies

• You confirm the email is valid

Safe to continue email marketing.

Wrong

Mark as Wrong if:

• You receive a bounce-back notification

• The email address is invalid

• The recipient says it’s not theirs

This helps prevent future bounce rates from affecting your sender reputation.

No Answer

Use when:

• The email is delivered but no reply is received

This allows you to follow up strategically without assuming the contact information is bad.

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Mailing Address Statuses

Mail campaigns can get expensive fast. Updating mailing address statuses protects your budget.

Deliverable vs. Undeliverable

If marked as Deliverable, the address is recognized as valid. If marked as Undeliverable, USPS data indicates the address is not deliverable.

Deliverable and Undeliverable statuses are based on USPS data. Avoid sending mail to these addresses unless you’ve updated them with verified information.

This gives you confidence before launching direct mail campaigns.

Returned Mail

Mark as Returned Mail when:

• You send a mail piece and it physically comes back

This confirms that your marketing did not reach the recipient.

Wrong

Use Wrong if:

• You confirm the mailing address does not belong to the property owner

• You determine it is inaccurate

This prevents repeated mailing attempts to bad data.

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Best practice

Train yourself or your team to update contact statuses immediately after each outreach attempt. The small habit of updating statuses consistently can:

• Increase contact rates

• Improve compliance

• Save thousands in unnecessary marketing costs

• Make future campaigns more targeted and effective

A clean database is a competitive advantage. The more accurate your contact statuses, the stronger and more profitable your outreach becomes.