--- title: Understanding Invelo's Profit Analyzer description: Review and analyze profitability of completed deals --- [Skip to content](https://helpdesk.inveloapp.com/understanding-invelos-profit-analyzer#main-content) English Show submenu for translations ![Invelo square logo-1.png\]](https://helpdesk.inveloapp.com/hs-fs/hubfs/Invelo%20square%20logo-1.png?height=40&name=Invelo%20square%20logo-1.png) Open main navigation Close main navigation - English Show submenu for translations - [Visit inveloapp.com](https://inveloapp.com/) [Visit inveloapp.com](https://inveloapp.com/) Advice and answers from the Invelo Team - There are no suggestions because the search field is empty. 1. [Invelo's Help Desk](https://helpdesk.inveloapp.com/?hsLang=en) 2. [CRM](https://helpdesk.inveloapp.com/crm?hsLang=en) 3. [Leads](https://helpdesk.inveloapp.com/crm?hsLang=en#leads) # Understanding Invelo's Profit Analyzer ## Review and analyze profitability of completed deals Invelo’s Profit Analyzer helps you evaluate whether a potential deal is financially viable before moving forward. By entering estimated purchase, rehab, holding, financing, and selling costs, the tool calculates key profitability metrics so you can determine if a lead or opportunity aligns with your investment goals. Currently, Invelo supports **Buy** and **Sell** profit analysis only. You can find the Profit Analyzer by going to a single property record and selecting the Profit Analyzer tab. **This feature is only available to Growth and Professional plan users.** ### What is the Profit Analyzer? The Profit Analyzer is a built-in evaluation tool designed to help real estate investors analyze the potential profitability of a deal. It brings together estimated costs, timelines, and exit details in one place and automatically calculates projected profit, return on investment (ROI), cash-on-cash return, and other key metrics based on the information you provide. This allows you to quickly assess whether a lead or opportunity is worth pursuing before committing to the deal. --- ### Deal Overview and Metrics #### Deal Overview This section summarizes your deal at a high level: - **Sale Price** – Expected resale price or market value. - **Purchase Price** – Price you plan to acquire the property for. - **Construction Costs** – Total rehab or renovation expenses. - **Financing Costs** – Loan-related costs such as interest and points. - **Holding Costs** – Ongoing expenses during ownership. - **Purchase & Selling Costs** – Closing costs, commissions, and fees. - **End Buyer Profit (Wholesale)** – Profit allocated to the end buyer for wholesale deals. - **Total Costs** – Automatically calculated sum of all costs. - **Profit** – Estimated net profit after all expenses. - **Purchase Date & Sale Date** – Used to calculate hold time. - **Hold Time (Months)** – Duration between purchase and sale. #### Deal Metrics These metrics are automatically calculated once data is entered: - **Profit** – Net earnings from the deal. - **ROI** – Return on investment. - **Annualized ROI** – ROI adjusted to a yearly basis. - **Cash on Cash (CoC) Return** – Cash profit relative to cash invested. - **Annualized CoC Return** – Yearly cash-on-cash performance. - **Cash Outlay** – Total cash invested in the deal. - **Profit Spread (% of Sale Price)** – Profit as a percentage of sale price. - **Purchase & Rehab ROI** – Return based on acquisition and rehab costs. #### Purchase and Sale Summary This section outlines your entry and exit assumptions: - **Purchase Price & Date** – Initial acquisition details. - **Hold Time** – Duration the property is held. - **Sale Price** – Expected sale price (can include estimated market value). - **Sale Date** – Based on hold time or a specific date. - **Wholesale (End Buyer Profit)** – Used when analyzing wholesale deals. #### Purchase Costs Breakdown of costs incurred when acquiring the property: - **Closing Costs** – Can be entered as a dollar amount or percentage of purchase price. - **Lender Fees & Points** – Financing-related upfront costs. - **Home Inspection** – Inspection expenses. - **Other Costs** – Any additional acquisition-related expenses. - **Total Purchase Costs** – Automatically calculated. #### Construction Costs Used to estimate rehab expenses: - **Cost per Square Foot** – Estimated rehab cost per square foot. - **Building Square Footage** – Property size. - **Total Construction Costs** – Automatically calculated. #### Financing Define how the deal is funded: - **Cash** – Portion funded with cash. - **Loan 1 & Loan 2** – Enter loan amounts, points, interest rates, and monthly payments. - **Total Loan Amount** – Combined loan balances. - **Total Monthly Payment** – Sum of all loan payments. #### Holding Costs Ongoing expenses during ownership, calculated monthly and in total: - **Lender Payments** - **Property Taxes** - **HOA / Condo Fees** - **Insurance** - **Utilities** - **Other Costs** - **Total Holding Costs** – Automatically calculated. #### Selling Costs Expenses incurred when exiting the deal: - **Agent Commission** – Dollar amount or percentage of sale price. - **Closing Costs** – Selling-side closing costs. - **Additional Fees** – Any extra selling expenses. - **Home Warranty** - **Staging** - **Other Costs** - **Total Selling Costs** – Automatically calculated. #### Final Profit Once all inputs are completed, the analyzer calculates your **final profit**, giving you a clear view of whether the deal aligns with your investment goals. **📌 Tip:** The accuracy of theProfit Analyzer depends on the accuracy of your inputs. 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