Enhance your direct mail with dynamic images and personalized offers add-ons
Invelo gives you the ability to enhance your direct mail templates using Add-Ons which are powerful tools that can personalize and improve the impact of your mail pieces. Currently, there are two types of add-ons available: Google Street View Images and the ROS Offer.
1. Google Street View Image
This add-on automatically pulls the street view image of the property address directly into your mail piece. It's a great way to personalize your mail and catch the recipient’s attention with a visual of their actual property.
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Cost: $0.02 per mail piece
2. ROS Offer
The ROS (Range of Sale) Offer add-on calculates a custom offer based on a percentage you set, using the property’s estimated market value. This is a quick and easy way to include a tailored offer amount in your mail without doing manual calculations.
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Cost: $0.03 per mail piece
How to Add These to Your Template
To use these add-ons in your direct mail campaigns:
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Go to Template Builder
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Create a new template or edit an existing one
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From the left-hand menu, select Add-Ons
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Choose the add-ons you'd like to include and adjust any settings if needed
Once added, the selected add-ons will automatically apply to each mail piece based on the property record details.
💡 Tip: Add-ons are completely optional but can make your mail stand out and help improve response rates.
If you have any questions about using add-ons or need help customizing your templates, feel free to reach out to the support team via the in-app chat or send an email at support@inveloapp.com.